Privacy policy

Last updated: November 13, 2026

This policy explains what personal information idealconsulting.ca collects, why, who handles it, and your choices. In it, “we” means Ideal Consulting and Training. The Shopify Item Sync for Business Central extension has its own privacy policy.

What we collect

  • Contact form. Your name, email address, company (optional) and message. We use them to reply to you, and we send you a confirmation email.
  • Email you send us. The messages and any files you send to our email addresses.
  • Free guides. Your name, your email address, the guide you chose, and the time you agreed to receive emails. When you use your personal guide link we also record that you opened it, whether you downloaded the PDF, and how far you watched the video (started, about half, about 80 percent, finished). We keep a short log of your most recent guide activity.
  • Hosting records. Our hosting provider keeps standard server logs, such as IP address and pages requested, for security and reliability.

Why we use it

To reply to you, to send you the guides you ask for, and to see which guides are useful so we can improve them. If you ticked the box when you asked for a guide, we may also send you occasional related emails. We do not sell your information and we do not use it for advertising.

Emails and unsubscribing

Marketing emails include an unsubscribe link. Your guide email, and any other email from us, can be answered with the word “unsubscribe” and we will remove you. If you unsubscribe we keep your address on a suppression list so that we do not email you again.

Who handles your information

We use these service providers to run the website and our email. Each uses your information only to provide its service, under its own terms, and may process it outside Canada.

  • Cloudflare: website hosting, the spam check on our forms (Turnstile), and storage of free-guide sign-up records.
  • Resend: sending and receiving our email, including your guide link and form confirmations.
  • Brevo: our email list. We send it your first name, your email address, the guide category you chose, which guide you last asked for, when you agreed to receive emails, and that you signed up through the website.
  • YouTube (Google): the video player on guide pages. See below.

Cookies, video and tracking

We do not use third-party analytics or advertising trackers, and the website does not set cookies of its own. Our forms use Cloudflare Turnstile to block spam. It checks technical information from your browser, such as your IP address, under Cloudflare’s own privacy policy. Guide pages embed videos from YouTube using its privacy-enhanced mode. When the player loads or plays, Google may collect information such as your IP address and may set cookies or similar storage under Google’s own policy. The watch activity described above (started, half, 80 percent, finished) is recorded by us and linked to your personal guide link.

How long we keep it

We keep contact messages for as long as we need them to respond to you and for our records. We keep free-guide sign-up records and your email list entry until you ask us to delete them.

Your choices

You can ask to see the personal information we hold about you, to correct it, or to delete it, and you can withdraw your consent to emails at any time. Email hello@idealconsulting.ca and we will deal with your request, including removing you from our email list.

Security

The website uses HTTPS. Your personal guide link is signed and expires, but anyone who has the link can open your guide, so please do not share it.

Changes

If we add new ways of using your information, for example to tailor offers or to take payments, we will update this policy first.

Contact

Ideal Consulting and Training, Toronto, Canada
hello@idealconsulting.ca